Strawberry Project.
For my class final project, I created a business centered around the theme of strawberries called Strawberry Makeup Company, or SMC for short. The core values of SMC were focused on being a vegan, cruelty-free, and inclusive skincare and makeup brand suitable for all skin types. Throughout the project, I developed multiple creative and strategic initiatives to bring the brand to life. Here are some of the key projects I worked on:
-Branding: I crafted a compelling and visually appealing brand identity for SMC. This included designing a logo that captured the essence of strawberries while reflecting the brand's commitment to natural and ethical beauty products. The color palette incorporated soft shades of pink and green to evoke a fresh and wholesome feel.
-Product Line: I developed a range of skincare and makeup products infused with the goodness of strawberries. This included items such as strawberry-infused face masks, hydrating serums, lip balms, and blushes. Each product was carefully formulated with natural and sustainable ingredients, aligning with the brand's values.
-Packaging Design:To create a memorable and environmentally conscious packaging solution, I designed sustainable packaging using recyclable materials. The packaging featured playful strawberry-themed illustrations and vibrant colors to capture attention on the shelves and convey the brand's commitment to freshness.
Overall, the project for Strawberry Makeup Company aimed to create a unique and ethical brand in the beauty industry, centered around the enchanting properties of strawberries. The focus on vegan, cruelty-free, and inclusive products aimed to cater to a growing demand for sustainable and conscious beauty choices.
Final Posters:
First Posters:
The initial draft posters for my makeup company, Strawberry Makeup Company (SMC), embody a captivating and enchanting charm. Inspired by the allure of strawberries, the posters exude a fresh and vibrant aesthetic. Delicate illustrations of ripe strawberries against soft pastel backgrounds create an alluring visual appeal. The typography strikes a perfect balance between elegance and playfulness, reflecting the brand's commitment to inclusivity and ethical beauty. These draft posters beautifully set the foundation for the exciting journey that SMC promises to offer.
Logo selected:
Crafted drawing of a strawberry with a texture reminiscent of oil paint. This hand-drawn illustration showcases the natural beauty and lusciousness of a ripe strawberry. The texture of the oil paint brings depth and richness to the artwork, creating a visually stunning effect. The strokes and brushwork are evident, adding an artistic touch to the logo. he logo captures the essence of SMC, evoking a sense of luxury, artistry, and the natural goodness of strawberries. It serves as a visual representation of the brand's commitment to quality, creativity, and the celebration of beauty.
Product's:
This unique and captivating product ensemble combines handmade jewelry, a necklace, with intricately designed packaging featuring an enchanting strawberry motif. The necklace, meticulously crafted with attention to detail and creativity, showcases the artisanal beauty of handcrafted jewelry. The packaging, thoughtfully designed, features an exquisite strawberry design, adding a touch of elegance and charm. Furthermore, a white dress adorned with the brand's logo in the left corner exudes sophistication and grace, while a stylish t-shirt boldly emblazoned with the words "Taste the Juice" captures attention and invites curiosity. Completing the ensemble, a small bucket hat embellished with the logo on the top adds a trendy and playful touch. This cohesive collection harmoniously combines fashion, jewelry, and branding, reflecting the brand's commitment to quality, creativity, and a delightful experience for the discerning customer.
